by William Comcowich | Nov 18, 2015 | Influencer Marketing
If and when brands should pay influencers remains an unresolved issue in marketing circles. Marketing and PR often wonder if consumers will distrust the message if they pay influencers to post content about their brand. Influencer marketing is clearly a powerful...
by William Comcowich | Aug 27, 2015 | Influencer Marketing
Almost everyone in PR and marketing now recognizes the power and value of social media influencers. Endorsements from bloggers, video producers or celebrities with enormous numbers of social media followers can supercharge PR and marketing campaigns. Realizing...
by William Comcowich | Jun 11, 2015 | Influencer Marketing
Influencer marketing can supercharge your PR and marketing campaigns. You might wonder why some blog posts get many more visits than others or how some blogs appear to come out of nowhere to quickly rank among the most popular sites in their niche. Chances are that...