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![Nextdoor Opens a Door to New Marketing Opportunities](https://glean.info/mmn/nextdoor-opens-a-door-to-new-marketing-opportunities.jpg)
![10 Most Common Media Monitoring & Measurement Mistakes - And How to Fix Them](https://glean.info/mmn/10-most-common-media-monitoring-measurement-mistakes-and-how-to-fix-them.jpg)
![Checklist: Selecting a Media Monitoring and Measurement Vendor](https://glean.info/mmn/checklist-selecting-a-media-monitoring-and-measurement-vendor.jpg)
![12 Tips for an Effective Joint Press Release](https://glean.info/mmn/10-tips-for-an-effective-joint-press-release.jpg)
![Covid-19 Accelerates Shift of PR and Marketing to In-House Staff - Why It May Be Futile and How Agencies Can Respond](https://glean.info/mmn/6-ways-pr-marketing-agencies-can-reverse-the-trend-of-clients-switching-to-in-house-staff.jpg)
![How to Improve PR Pitches to Hispanic Media Outlets](https://glean.info/mmn/how-to-improve-pr-pitches-to-hispanic-media-outlets.jpg)
![How to Measure PR & Marketing on a Limited Budget](https://glean.info/mmn/measure-pr-marketing-limited-budget.jpg)
![18 Tips to Improve Your Organization's Social Media Listening](https://glean.info/mmn/18-tips-improve-organizations-social-media-listening.jpg)
![Why Key Messages are Essential for PR - and How to Create Them](https://glean.info/mmn/why-key-messages-are-essential-for-pr-and-how-to-create-them.jpg)
![PR Must Confront Cybersquatting Head on - Heres Why and How](https://glean.info/mmn/pr-must-confront-cybersquatting-head-on-heres-why-and-how.jpg)
![How to Create PR Photos that Wow Editors and Readers](https://glean.info/mmn/how-to-create-pr-photos-that-attract-attention.jpg)
![10 Main Components of a First-Class Press Kit](https://glean.info/mmn/10-main-components-of-a-first-class-press-kit.jpg)
![How to Gain Media Coverage with Media Advisories](https://glean.info/mmn/how-to-gain-media-coverage-with-media-advisories.jpg)
![What Are the Essential Metrics to Evaluate PR Success?](https://glean.info/mmn/what-are-the-essential-metrics-to-evaluate-pr-success.jpg)
![PR Agencies vs. Consultants and Coaches: Pros & Cons](https://glean.info/mmn/pr-agencies-vs-consultants-and-coaches-pros-cons.jpg)
![12 Important Ways Social Media Listening Can Benefit Your Business](https://glean.info/mmn/10-ways-social-media-listening-can-benefit-your-business.jpg)
![5 PR & Marketing Lessons from LEGO](https://glean.info/mmn/5-pr-marketing-lessons-from-lego.jpg)
![8 Recommendations to Create Stellar Internship Programs in PR and Marketing](https://glean.info/mmn/8-recommendations-to-create-stellar-internship-programs-in-pr-and-marketing.jpg)
![9 Tips: How to Successfully Stage Virtual Press Conferences](https://glean.info/mmn/9-tips-for-successful-virtual-press-conferences.jpg)
![4 Ways PR Can Invigorate Storytelling](https://glean.info/mmn/pr-can-invigorate-storytelling.jpg)
![How Social Media Listening Benefits Healthcare Organizations During Covid-19](https://glean.info/mmn/how-social-media-listening-benefits-healthcare-organizations-during-covid-19.jpg)
August 2020 - Issue #2: How Social Media Listening Benefits Healthcare Organizations During Covid-19
![Why PR Pros Need Cultural Intelligence - And How to Gain It](https://glean.info/mmn/why-pr-pros-need-cultural-intelligence-and-how-to-gain-it.jpg)
![10 Most Common Media Monitoring & Measurement Mistakes - and How to Fix Them](https://glean.info/mmn/10-most-common-media-monitoring-measurement-mistakes-and-how-to-fix-them.jpg)
![Advantages of Social Media Listening for Market Research](https://glean.info/mmn/advantages-social-media-listening-market-research.jpg)
![10 Questions to Ask When Planning a Press Release](https://glean.info/mmn/8-questions-to-ask-when-planning-a-press-release.jpg)
![How Nonprofits Can Glean Greater Value from Social Media Measurement](https://glean.info/mmn/how-nonprofits-can-glean-greater-value-from-social-media-measurement.jpg)
![How to Create & Promote PR Surveys that Earn Widespread Media Coverage](https://glean.info/mmn/how-to-develop-surveys-that-produce-outsize-publicity.jpg)
![How to Build Customized Media Databases that Propel Stellar PR Placements](https://glean.info/mmn/how-to-build-customized-media-databases-that-propel-stellar-pr-placements.jpg)
![How PR Pros Benefit from Performing Pro Bono Work](https://glean.info/mmn/pr-pros-benefit-performing-pro-bono-work.jpg)
![Covid-19 Safety Perception: The Essential New PR Metric](https://glean.info/mmn/covid-19-safety-perception-the-essential-new-pr-metric.jpg)
![Press Releases and Media Interviews on Covid-19 Vaccine Development Undermine Trust in Medical Science](https://glean.info/mmn/covid-19-vaccine-development-by-press-release.jpg)
![How Businesses Can Limit PR Risks of Reopening](https://glean.info/mmn/how-business-can-limit-pr-risks-of-reopening.jpg)
![Analysis of Corporate Covid-19 Messages: What Worked & What Did Not](https://glean.info/mmn/analysis-of-corporate-covid-19-messages-what-worked-what-didnt-work.jpg)
![Using PR & Marketing Measurement to Evaluate How Covid-19 Changed Brand Reputation](https://glean.info/mmn/using-pr-marketing-measurement-to-evaluate-how-covid-19-changed-brand-reputation.jpg)
![6 Ways PR Can Improve SEO during the COVID-19 Epidemic](https://glean.info/mmn/6-ways-pr-can-improve-seo-during-the-covid-19-epidemic.jpg)
![The Need for Empathy in Public Relations & Content Marketing - and How to Express It](https://glean.info/mmn/why-empathy-is-vital-for-effective-public-relations-and-how-to-express-it.jpg)
![The 21 Essential Steps to Create Engaging and Successful Webinars](https://glean.info/mmn/how-to-create-fantabulous-webinars-that-deliver-kick-ass-results.jpg)
![9 Ways Digital PR & Marketing Can Adapt to the Age of COVID-19](https://glean.info/mmn/9-ways-digital-pr-marketing-can-adapt-to-the-age-of-covid-19.jpg)
![COVID-19 Shutdown Creates New Influencer Marketing Opportunities](https://glean.info/mmn/covid-19-shutdown-creates-new-influencer-marketing-opportunities.jpg)
![The COVID-19 Recession: How PR & Marketing Can Survive](https://glean.info/mmn/the-covid-19-recession-how-pr-marketing-can-survive.jpg)
![PR Double Downs on Coronavirus Communications Efforts](https://glean.info/mmn/pr-double-downs-on-coronavirus-communications-efforts.jpg)
![9 Essentials to Achieve Guest Post Pitching Success](https://glean.info/mmn/9-essentials-to-achieve-guest-post-pitching-success.jpg)
![How to Use Social Media Analytics for Product Development](https://glean.info/mmn/how-to-use-social-media-analytics-for-product-development.jpg)
![6 PR Crisis Management Lessons from the Wells Fargo Scandal](https://glean.info/mmn/7-pr-crisis-management-lessons-from-the-wells-fargo-scandal.jpg)
![How to Uncover the Hidden Benefits of Sentiment Analysis in PR & Marketing Measurement](https://glean.info/mmn/how-to-uncover-hidden-benefits-of-sentiment-analysis.jpg)
![How PR Can Respond to the Coronavirus Contagion](https://glean.info/mmn/how-pr-can-respond-to-the-coronavirus-contagion.jpg)
![Request for Information: A Better Alternative to the Despised PR Request for Proposal (RFP)](https://glean.info/mmn/request-for-information-a-better-alternative-to-the-despised-pr-request-for-proposal-rfp.jpg)
![How Business Can Rebuild Trust - and the Role of PR](https://glean.info/mmn/how-business-can-rebuild-trust-and-the-role-of-pr.jpg)
![Are Social Media Command Centers Worth the Cost?](https://glean.info/mmn/social-media-command-centers-worth-cost.jpg)
![How to Measure the Value of Press Releases](https://glean.info/mmn/how-to-measure-the-value-of-press-releases-in-2020.jpg)
![Glean.info Publishes New Ebook on Selecting Media Monitoring and Measurement Services](https://glean.info/mmn/glean-info-publishes-new-ebook-on-selecting-media-monitoring-and-measurement-services.jpg)
![Best PR & Marketing Measurement Articles of 2019](https://glean.info/mmn/glean-info-icon-150x150.jpg)
![The Potent PR Value of Op-Eds for Influencing Public Opinion](https://glean.info/mmn/new-research-op-eds-produce-potent-influence-on-public-opinion.jpg)
![4 Key PR Measurement Trends to Expect in 2020](https://glean.info/mmn/4-key-pr-measurement-trends-to-expect-in-2020.jpg)
![12 PR Pitching Ideas for the Holidays](https://glean.info/mmn/8-pr-pitching-ideas-holidays.jpg)
![4 New PR Priorities for 2020](https://glean.info/mmn/4-new-pr-priorities-for-2020.jpg)
![Importance of PR & Marketing Measurement Grows: How to Do Analytics Cost-Effectively](https://glean.info/mmn/importance-of-pr-marketing-measurement-grows-how-to-do-analytics-cost-effectively.jpg)
![The Deadly but Common Flaw in Marketing Measurement](https://glean.info/mmn/the-deadly-but-common-flaw-in-marketing-measurement.jpg)
![5 Benefits of Social Media Listening during the Holidays](https://glean.info/mmn/benefits-of-holiday-social-media-listening.jpg)
![What Metrics Best Measure Social Media Marketing Success? Its NOT Likes.](https://glean.info/mmn/advanced-metrics-determine-impact-social-media-marketing-business-goals.jpg)
October 2019 - Issue #3: What Metrics Best Measure Social Media Marketing Success? It’s NOT “Likes”.
![C12 Must-Have Features in a Robust Media Measurement Dashboard](https://glean.info/mmn/12-must-features-robust-media-measurement-dashboard.jpg)
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![How GE Energized Social Media Performance by Giving Employees Control](https://glean.info/mmn/how-ge-energized-social-media-performance-by-giving-employees-control.jpg)
![6 PR & Marketing Lessons from the Chicken Sandwich Wars](https://glean.info/mmn/6-pr-marketing-lessons-from-the-chicken-sandwich-wars.jpg)
![How to Write Executive Quotes that Wow](https://glean.info/mmn/how-to-write-executive-quotes-that-wow.jpg)
![Brands Face Rising Boycott Risks: How PR Can Prepare and Respond](https://glean.info/mmn/brands-face-rising-boycott-risks-how-pr-can-prepare-and-respond.jpg)
![6 Worthwhile Recommendations for PR Students](https://glean.info/mmn/6-worthwhile-recommendations-for-pr-students.jpg)
![How Data Visualization Improves PR Communications](https://glean.info/mmn/how-data-visualization-improves-pr-communications.jpg)
![11 Key Strategies to Create Awesome Social Media Memes](https://glean.info/mmn/11-key-strategies-to-create-awesome-social-media-memes.jpg)
![Should PR Agencies Represent Reprehensible Clients?](https://glean.info/mmn/should-pr-agencies-represent-reprehensible-clients.jpg)
![How to Invigorate PR Content with Anecdotes - 10 Practical Recommendations](https://glean.info/mmn/how-to-invigorate-pr-content-with-anecdotes-10-practical-recommendations.jpg)
![6 Ways PR Can Benefit Businesses During a Recession](https://glean.info/mmn/6-ways-pr-can-benefit-businesses-during-a-recession.jpg)
![Most Communications Pros Cite Fake News as Major Issue but Lack Tools & Strategies to Respond](https://glean.info/mmn/most-communications-pros-cite-fake-news-as-major-issue-but-lack-tools-strategies-to-respond.jpg)
![Stop Trying to Calculate PR ROI - Perform a Cost-Effectiveness Analysis Instead](https://glean.info/mmn/stop-trying-to-calculate-pr-roi-perform-cost-effectiveness-analysis.jpg)
![7 PR Tips for Handling a Rogue CEO](https://glean.info/mmn/7-pr-tips-for-handling-a-rogue-ceo.jpg)
![15 Ways Start-Ups Conquer PR & Media Relations](https://glean.info/mmn/11-steps-start-ups-conquer-pr-media-relations.jpg)
![The PR Agency Dilemma: How to Delight Clients over the Long Term](https://glean.info/mmn/the-pr-agency-dilemma-how-to-delight-clients-over-the-long-term.jpg)
![New Study Warns of the Danger of Junk News](https://glean.info/mmn/new-study-warns-of-the-danger-of-junk-news.jpg)
![5 Practical PR Measurement Solutions](https://glean.info/mmn/5-practical-pr-measurement-solutions.jpg)
![Solutions to Influencer Marketing Problems](https://glean.info/mmn/solutions-influencer-marketing-problems.jpg)
![Misspelled Hashtags for Brand Names Cause Media Monitoring Woes](https://glean.info/mmn/misspelled-hashtags-for-brand-names-cause-media-monitoring-woes.jpg)
![Marketing Leaders Eye Social Media & Analytics as Recession Antidote](https://glean.info/mmn/marketing-leaders-eye-social-media-analytics-as-recession-antidote.jpg)
![Glean.info Releases 2019 PR Crisis Playbook](https://glean.info/mmn/pr-crisis-playbook.jpg)
![Is PR Missing the Boat on Influencer Marketing? Why?](https://glean.info/mmn/is-pr-missing-the-boat-on-influencer-marketing.jpg)
![Why Empathy is Vital for Effective Public Relations - and How to Express It](https://glean.info/mmn/why-empathy-is-vital-for-effective-public-relations-and-how-to-express-it.jpg)
![How to Use Twitter Lists for Public Relations](https://glean.info/mmn/how-to-use-twitter-lists-for-public-relations.jpg)
![Must-Do Media Monitoring & Measurement Methods in a PR Crisis](https://glean.info/mmn/media-monitoring-measurement-essential-tools-in-pr-crises.jpg)
![7 Tips to Write Better Listicles for Content Marketing](https://glean.info/mmn/7-tips-to-write-better-listicles-for-content-marketing.jpg)
![8 Essential Factors for Marketing Products on Amazon](https://glean.info/mmn/8-essential-factors-for-marketing-products-on-amazon.jpg)
![Crisis Communications: Can Huawei Recover from U.S. Accusations - and its PR Mistakes?](https://glean.info/mmn/can-huawei-recover-from-pr-mistakes.jpg)
![8 Steps to Building a Powerful Personal Brand in PR](https://glean.info/mmn/8-steps-to-building-a-powerful-personal-brand-in-pr.jpg)
![How Well-funded PR Campaigns Can Stimulate Cannabis Industry Success](https://glean.info/mmn/how-well-funded-pr-campaigns-can-stimulate-cannabis-industry-success.jpg)
![Patch: Potential Option for Local Media Pitches & Placements](https://glean.info/mmn/patch-potential-option-for-local-media-placements.jpg)
![The Importance of TV News Monitoring - and How to Do It](https://glean.info/mmn/the-importance-of-tv-news-monitoring-and-how-to-do-it.jpg)
![How to Measure Social Media Marketing More Effectively in 6 Simple Steps](https://glean.info/mmn/how-to-measure-social-media-marketing-more-effectively-in-6-simple-steps.jpg)
![How Social Media Listening Greatly Benefits Nonprofit Organizations](https://glean.info/mmn/how-social-media-listening-greatly-benefits-nonprofit-organizations.jpg)
![10 Most Common Media Monitoring & Measurement Mistakes - And How to Fix Them](https://glean.info/mmn/10-most-common-media-monitoring-measurement-mistakes-and-how-to-fix-them.jpg)
![How PR & Marketing Work Better Together](https://glean.info/mmn/pr-marketing-work-better-together.jpg)
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