glean.info
  • Home
  • Products
    • Media Monitoring
    • Media Measurement & Analysis
    • Executive News Briefs
    • ClipMetrics Media Measurement
    • Omnibus News Feed Service
    • Print Media Monitoring
  • Features
  • Partners
  • Resources
    • Covid 19 Complimentary Service Application
    • Media Monitoring, Measurement & Analytics Newsletter
    • Best PR & Marketing Jobs of the Week
    • 2020 PR Measurement Handbook
    • 2020 PR Crisis Playbook
    • RFP for Media Monitoring and PR Measurement Services
    • Media Monitoring Dashboard Free Demo Request
    • eBook: How to Select the Best Media Monitoring & Measurement Service
    • Free Trial Sign Up
  • FAQ
    • Site Map
  • About Us
    • Guest Post Guidelines
    • Privacy Policy
    • Request Information
    • Terms of Service
  • Contact
Select Page

McDonald’s Turns a Potentially Dicey Situation into a PR and Marketing Win

by William Comcowich | Sep 24, 2018 | Public Relations

McDonald’s Turns a Potentially Dicey Situation into a PR and Marketing Win McDonald’s agreed to pay two college students $25,000 each for posting a fake advertising poster in one of its restaurants. It’s a story of how McDonald’s turned a potentially negative story into a marketing and PR positive – though at some expense. Two...

The Cathay Pacific Misspelling: Mistake or PR Stunt?

by William Comcowich | Sep 20, 2018 | Public Relations

The Cathay Pacific Misspelling: Mistake or PR Stunt? An airline committed a huge spelling mistake by misspelling its own name on an aircraft – or did it? Hong Kong-based Cathay Pacific painted its name as “Cathay Paciic” on the side of the plane. Travelers noted the mistake at Hong Kong International Airport...

Activist CEOs Walk a Reputation Management Tight Rope

by William Comcowich | Sep 5, 2018 | Public Relations

Activist CEOs Walk a Reputation Management Tight Rope More CEOs are speaking out on political and social issues, and the public is paying attention, new research reveals. Americans believe CEO activism will increase and more corporations will take stands on controversial issues. While many Americans have changed their...

PR Stakes Out New Territory in Competitive Digital Media Landscape

by William Comcowich | Aug 17, 2018 | Public Relations

PR Stakes Out New Territory in Competitive Digital Media Landscape PR professionals are repositioning their services with the new moniker “Digital PR” to compete in the media landscape now dominated by the internet and social media. In the past, marketing, advertising and PR agencies had clear and delineated business...

6 Tips for Dealing with Difficult PR Clients

by William Comcowich | Aug 8, 2018 | Public Relations

6 Tips for Dealing with Difficult PR Clients PR agencies and freelancers who work in the business long enough eventually encounter impossibly challenging PR clients. The clients advocate ill-advised PR schemes with no chance of succeeding. They demand unrealistic media coverage like a front-page feature in The...

How Political Donations Create Increased Reputational & Business Risks

by William Comcowich | Jul 27, 2018 | Public Relations

How Political Donations Create Increased Reputational & Business Risks More than ever before, companies find themselves in the crosshairs of public anger due to their political donations and spending. Companies face heightened reputational and business risks when their political spending and core values conflict, according to a new...
« Older Entries
Next Entries »
media monitoring free trial - sign up now!
Download your free 2020
ultimate guide to media monitoring, measurement & analytics for pr & marketing
fake news monitoring service
Subscribe to Media Montoring News

Get weekly insights on PR
and marketing via email

Email

View the latest issue of Media Monitoring & Measurement News »

*Information you provide is strictly confidential.
We will not sell or share your information.

PUBLIC RELATIONS PUBLICATIONS

Bulldog Reporter
Holmes Report
O'Dwyer PR
PR Daily
PR News
PR Week
PRSA Newsroom

PUBLIC RELATIONS BLOGS

Beyond the Hype
The Flack
Crenshaw Communications
Ishmael’s Corner
Mr. Media Training
PR Conversations
Shift Communications
Spin Sucks
Waxing Unlyrical
The Measurement Advisor
PRSA Tactics
Scott Monty
Commpro
Solo PR Pro
Talking Points

MARKETING PUBLICATIONS

AdAge
ClickZ
CMO.com
Marketing Profs

MARKETING BLOGS

Business 2 Community
Top Rank Blog
Chris Brogan
Fuel Lines
iMedia Connection
Jeff Bullas
Marketing Sherpa
Occam's Razor
Search Engine Land
Search Engine Watch
Seth Godin
Heidi Cohen
Content Marketing Institute
Econsultancy
Convince & Convert
Social Media Examiner
Social Media Today
Quicksprout
Hubspot
copyblogger

media monitoring free trial - sign up now!
  • Facebook
  • Twitter
  • Google
  • RSS

© Copyright glean.info | All Rights Reserved | Privacy | Terms & Conditions | Site Map

​