by William Comcowich | Sep 28, 2015 | Public Relations
Americans hold a dim view of corporations, do not trust them and believe they are “going in the wrong direction,” reveals research involving 40,000 participants. Although most initial media coverage of the research by Just Capital, an independent nonprofit, focused on...
by William Comcowich | Sep 24, 2015 | Public Relations
Some public relations leaders advise turning to Pope Francis for lessons about effective PR and communications. Some observers believe his PR and communications skills were a major factor in his selection as pope. His communications skills go beyond PR symbolism. They...
by William Comcowich | Sep 10, 2015 | Public Relations
Donald Trump may be narcissistic and bombastic. He may be a braggart, a bully and a bozo. Nevertheless, whether you love him or hate him, you’ll have to admit that he’s superb at public relations. While the media was busy reporting “The Donald’s” presidential...
by William Comcowich | Sep 10, 2015 | Public Relations
Public relations pros are defending their profession following a study that suggests lying is pervasive among PR executives. Out of over 20 public relations executives anonymously interviewed by the University of Pretoria’s Ronel Rensburg, 17 admitted lying to the...
by William Comcowich | Sep 9, 2015 | Public Relations
The Public Relations Society of America has designated September as Ethics Awareness Month, with the theme “Ethics Every Day.” The point is that PR pros must be ethical consistently, not just in September. It’s an important and timely topic, offering an...
by William Comcowich | Sep 8, 2015 | Public Relations
Public relations stunts can win gigantic amounts of publicity. They can also fall flat or even worse backfire and become catastrophes. A poorly conceived stunt can cause controversy, draw criticism and upset customers. A company, or a nonprofit organization,...
