Glean.info Blog: Public Relations Archives - Page 59 of 59

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Glean.info Blog: Public Relations Archives - Page 59 of 59 - glean.info

PR Campaigns for Super Bowl Ads Increase ROI

by William Comcowich | Jan 22, 2015 | Public Relations

Super Bowl ads have become much more than just TV ads. Most Super Bowl advertisers now surround their ads with intensive public relations campaigns to increase their ad’s value and return on investment. Companies now combine the highly anticipated but costly...

Successful Public Relations Strategies for Trade Shows

by William Comcowich | Jan 12, 2015 | Public Relations

Obtaining media coverage is one of the top goals – if not the top goal – for exhibiting at trade shows. That makes PR an essential element of trade show planning and implementation. The International Consumer Electronics show, one the largest business...

Best Public Relations Campaigns of 2014

by William Comcowich | Jan 6, 2015 | Public Relations

We saw plenty of bad publicity in 2014 – disgraced celebrities, massive misstatements, terrible Tweets and other types of public relations mishaps and failures. Now let’s hear it for some good public relations work. These are some of the best public relations...

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