by William Comcowich | Apr 3, 2015 | Social Media Marketing
Infographics are ideal for relaying complex information in a visually appealing way. The best ones combine substantive and well-organized content with a high level of visual interest to make learning easier. These are some of the best infographics on social media...
by William Comcowich | Apr 3, 2015 | Social Media Marketing
Digital marketers are typically busy churning out blogs, tweets, posts, and other types of social media and web content. Often, they’re generating huge amounts of content because they think they have to, not because they understand how it will benefit their...
by William Comcowich | Mar 25, 2015 | Social Media Marketing
Burst Media, a provider of integrated advertising programs, released the results from its first Influencer Marketing Benchmarks Report, which looked at the performance of dozens of influencer marketing programs across 15 key advertising verticals last year. The...
by William Comcowich | Mar 19, 2015 | Social Media Marketing
Businesses often charge ahead without a defined objectives or clear strategy. They may pick a social media platform and dive in without forethought. Remaining active on multiple networks their customers don’t visit or posting material that doesn’t interest their...
by William Comcowich | Feb 27, 2015 | Social Media Marketing
Setting the right goals can help improve social media marketing results and demonstrate its value. Goals and objectives can come in many different shapes and forms, depending on your brand’s mission. The goals also often change as you increase your brand’s...
by William Comcowich | Feb 19, 2015 | Social Media Marketing
Don’t expect that posting more frequently will increase social media engagement. More posts do not equal more engagement. That’s a key finding from HubSpot’s 2015 Social Media Benchmark report that analyzed how over 7,000 businesses use social media. An examination of...
