by William Comcowich | Feb 13, 2015 | Social Media Marketing
Some communications pundits predict 2015 will be the year of the hashtag. Nonetheless, hashtags are already among the essential tools for PR and social media marketing professionals. Use them well and gain bigger audiences; ignore them and risk losing your...
by William Comcowich | Jan 21, 2015 | Social Media Marketing
Not surprisingly, digital marketing continues to evolve quickly. Google updates its algorithm often to adjust its search engine results, new social media networks continue to emerge, and major social media platforms seem to operate under a dictum of continuous...
by awilliams | Jan 16, 2015 | Social Media Marketing
Blogging has become an integral part of online marketing. A well-conceived business blog delivers information, opinions and entertainment to reach a specifically-targeted audience. Most all successful business blogs are built on commercial blogging software. Tumblr is...
by William Comcowich | Jan 7, 2015 | Social Media Marketing
Could Snapchat be the next big social media network? More than a few pundits think so. After it rejected a $3 billion buyout from Facebook about a year ago, the photo-based, mobile-only social media platform attracted 100 million active monthly users and...
