by William Comcowich | Feb 15, 2018 | Public Relations
Finding qualified entry-level public relations personnel can be difficult. Finding college graduates with hands-on experiences can seem nearly impossible for PR agencies and corporate PR departments. That’s if they don’t know about student-run PR agencies....
by William Comcowich | Feb 14, 2018 | LinkedIn
Publishers and brands may turn to LinkedIn because of diminishing organic reach on Facebook. Facebook recently announced that it will prioritize posts of users’ personal contacts and show fewer posts from publishers and other businesses in news feeds. LinkedIn...
by William Comcowich | Feb 14, 2018 | Public Relations
PR agencies always strive to find more clients. Acquiring new clients has become more challenging as different types of agencies, such SEO firms and social media firms, offer overlapping services. Yet business executives appreciate the power of earned media...
by William Comcowich | Feb 13, 2018 | Fake News
New research reveals Facebook’s difficulty in controlling fake news reports. A BuzzFeed News analysis found 29 Facebook pages and associated websites spreading fake news through Facebook Instant Articles. Most of those sites harvested ad revenue through the...
by William Comcowich | Feb 12, 2018 | Public Relations
Severe weather events – such as hurricanes, blizzards, floods and fires — will become more common, climate experts predict. That means PR teams will need to incorporate weather into their crisis plans. As with other types of crises, preparation for severe...
