by William Comcowich | Jun 1, 2016 | Public Relations
You probably received an email from LinkedIn recently about its massive security breach. Hackers obtained up to 117 million user names and passwords and listed them for sale on a dark website. The breach was connected to a 2012 hacking. LinkedIn admitted in 2012 that...
by William Comcowich | Jun 1, 2016 | Social Media
The fact that more people obtain their news through social media may not be surprising. What may be surprising is the fast growth of social media as news channels. Almost two-thirds of adult Americans get their news on social media — 18% do so frequently,...
by William Comcowich | May 31, 2016 | Public Relations
Public relations can provide substantial benefits to startups, even early-stage startups. PR does more than support product launches. PR can help attract venture capital and other investor support, introduce products and services, and entice top-notch talent. Even...
by William Comcowich | May 27, 2016 | Facebook
Facebook is receiving little reaction to its new emoji reactions buttons. Since February, users can select from a range of emoji options that describe their feelings about a post, including love, ha-ha, yay, wow, sad and angry. As with likes, Facebook displays the...
by William Comcowich | May 26, 2016 | Content Marketing
What causes some content to go viral while most posts are ignored? As you might suspect, emotion is a key factor, but not how you might think. It’s true that people abundantly share positive, feel-good posts, but new research reveals that reasons why some go viral...