by William Comcowich | May 13, 2019 | Business
Like many others, professionals in PR and marketing often detest meetings as a waste of time. More organizations are adopting a simple yet highly effective strategy devised by Apple founder Steve Jobs to run meetings that actually produce results. “Steve had a...
by William Comcowich | May 9, 2019 | Social Media Marketing
Marketers are less enamored with Facebook, embracing Instagram and showing more interest in YouTube. They also continue to face challenges measuring social media ROI. Those are some of the findings from the 2019 Social Media Industry Report from Social Media Examiner....
by William Comcowich | May 9, 2019 | Public Relations
As public relations work continues to evolve with more functions and responsibilities in the new media landscape, PR pros must embrace new skills to bolster their career prospects. More people now get their news on social media. More consumers prefer to view videos...
by William Comcowich | May 6, 2019 | Public Relations
Public relations work was always demanding but recent surveys indicate that PR is becoming even more stressful. CareerCast rated public relations executive as the eighth most stressful job on its 2019 Most Stressful Jobs list, behind life-or-death occupations like...
by William Comcowich | May 6, 2019 | Social Media Marketing
Misspelled brand names in hashtags create headaches for PR and marketing teams tasked with monitoring and promoting them. And misspelled hashtags are becoming more common, according to PRWeek. People are posting faster in an effort to maintain real-time conversations....