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The Essential Role of PR in Announcing Layoffs and Furloughs

by William Comcowich | Apr 9, 2020 | Internal Communications

The Essential Role of PR in Announcing Layoffs and Furloughs Announcing layoffs is unpleasant in normal times. It’s especially difficult during the current COVID-19 pandemic. Managers may worry about their own jobs and financial security and perhaps their own health. They may worry if their organization will survive....

The Video Route to Better Employee Communications

by William Comcowich | Mar 12, 2020 | Internal Communications

The Video Route to Better Employee Communications Video offers many benefits for internal communications in ordinary times. With more employees working from home due to coronavirus concerns, video is becoming even more valuable for internal communications. Most marketers and PR pros recognize that customers generally...

Twitter Demographics Skew Social Media Measurement

by William Comcowich | Sep 27, 2019 | Internal Communications, Twitter

Twitter Demographics Skew Social Media Measurement As the most open social media network, Twitter attracts extensive attention from researchers, journalists and corporate public relations departments. It’s a vital platform for social media analytics. However, researchers should hesitate to reach conclusions from...

How to Improve Employee Communications with New Technologies Employees Prefer

by William Comcowich | Jul 30, 2019 | Internal Communications

How to Improve Employee Communications with New Technologies Employees Prefer Even though employees have embraced texting and social media, corporate internal communications professionals continue to turn to email as their go-to employee communications tool. A new survey by SlickText, which provides SMS marketing and mass text messaging...

How Chatbots Improve Internal Corporate Communications

by William Comcowich | Feb 12, 2019 | Internal Communications

How Chatbots Improve Internal Corporate Communications Chatbots can enormously aid employee communications and save internal communications departments substantial time. The software programs simulate conversation to interact with humans in text or voice. They’re like Amazon’s Alexa or Apple’s Siri, except...

Lessons from Amazon: How to Make Staff Meetings and Internal Communications More Effective

by William Comcowich | Feb 4, 2019 | Internal Communications

Lessons from Amazon: How to Make Staff Meetings and Internal Communications More Effective Amazon may owe at least part of its success to its internal communications practices. Corporate communications teams could glean some lessons from the ecommerce giant, in particular, Amazon’s unusual method of running meetings. Amazon CEO Jeff Bezos explained...
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