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LinkedIn Company Pages are among the first places prospective customers and employees visit to learn more about a business. A poor page can quickly wreck a potential relationship. Brands can learn how to improve their PR and marketing on LinkedIn by reviewing examples...
Integrating organic (nonpaid) and paid strategies may be the secret sauce for more effective PR and marketing on LinkedIn. That’s the main message in LinkedIn’s new ebook The Secret Sauce that contains a wealth of best practices for improving PR, marketing...
Publishers and brands may turn to LinkedIn because of diminishing organic reach on Facebook. Facebook recently announced that it will prioritize posts of users’ personal contacts and show fewer posts from publishers and other businesses in news feeds. LinkedIn...
