by William Comcowich | Jun 8, 2016 | Media Relations
Despite doom and gloom tales of the end of newspapers, many community newspapers are surviving – and actually thriving. That’s important news for PR. PR pros who keep small daily and weekly newspapers in their media relations strategy will have an advantage. “You...
by William Comcowich | May 11, 2016 | Media Relations
Brands that provide reporters a streamlined digital newsroom experience gain a distinct media relations advantage. Corporate public relations can do a much better job creating corporate newsrooms that deliver what journalists want, a new survey reveals. Only 6% of...
by William Comcowich | Mar 10, 2016 | Media Relations
At one time or another, almost all organizations seek media coverage. Most businesses, nonprofit organizations, and government agencies strive hard for positive media attention. Whether with in-house PR staff or a PR agency, they use many avenues to gain media...
by William Comcowich | Mar 9, 2016 | Media Relations
PR professionals can best prepare their CEOs and other executives for media interviews by learning how journalists prepare for the interviews. A survey by the Public Relations Global Network (PRGN) of journalists in North America reveals what information sources...
by William Comcowich | Mar 2, 2016 | Media Relations
Journalists visit online corporate newsrooms, also called online media rooms, more than ever. They visit the newsrooms to find story ideas, news releases, factual information, images and videos. A new Online Newsroom Survey Report from TEKGROUP International helps...
by William Comcowich | Feb 26, 2016 | Media Relations
Media relations is the traditional core of public relations. With the demise of print newspapers and the corresponding rise of digital alternatives, some public relations veterans say media relations is disappearing. Industry observers point to several trends. Print...
