Techniques of Proactive Online Reputation Management
Reputation is everything. These days it’s online reputation that’s everything. A damaged online reputation can severely harm an organization. A single bad online review can destroy a small business, especially one in consumer services such as restaurants. Online...Another Reason Why Monitoring Online Reviews is Crucial
Online reviews are critical both for a business’s search engine results and for gaining customers’ trust. Reviews often appear near the top of search results for a business. Google often displays reviews near the first search results. It has also integrated reviews...Better Ways than Non-Disparagement Clauses to Handle Negative Online Reviews
Online reviews have a major effect on buying decisions. There’s just no doubt about that. That’s why businesses strive to promote positive comments and monitor comment boards in order to quickly respond to negative reviews. Some businesses have tried to prevent...Steps to Effective Online Reputation Management
Managing an organization’s online reputation can be like herding unruly cats. The idea is to guide social media conversation about your organization or brand to a more positive light, intervene to limit negative comments and magnify the positive ones. The most...
