by William Comcowich | Apr 15, 2019 | SEO
Voice search has become one of the most important current digital marketing trends. More and more people now use voice search on mobile phones and on Amazon Alexa, Google Home and other smart assistants, usually from home but now even from the office. Some statistics...
by William Comcowich | Mar 21, 2019 | SEO
Digital marketing gurus tout topic clusters as “the next evolution of SEO,” “the new keywords” and “an earth-shattering evolution” in online marketing. In the topic-cluster model, a single “pillar” page acts as the main hub of content for an overarching topic....
by William Comcowich | Mar 20, 2019 | SEO
Many public relations professionals pay little heed to search engine optimization. That’s a mistake. Good SEO pushes websites higher in web searches, ensuring that websites attract more visitors who learn more about the company and its products or services. PR...
by William Comcowich | Aug 6, 2018 | SEO
Social media marketing is the favorite online strategy for businesses; search engine marketing (SEO) is the least popular. That’s according to a new survey of more than 500 digital marketers by research and review firm Clutch. While it’s not surprising...
by William Comcowich | Jul 25, 2018 | SEO
As voice recognition technology has achieved greater accuracy, it’s become a more useful and popular search tool, especially on mobile devices. More people now conduct more online searches using voice commands – and get accurate search results. Voice search has...
by William Comcowich | Apr 6, 2018 | SEO
Compelling content is critical for attracting website traffic and promoting the brand’s message. But even the best content goes ignored if search engines don’t know about it. While great content attracts audiences and raises awareness, technical SEO helps...