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Why Do Marketers Love Social Media and Snub SEO?

Why Do Marketers Love Social Media and Snub SEO? Social media marketing is the favorite online strategy for businesses; search engine marketing (SEO) is the least popular. That’s according to a new survey of more than 500 digital marketers by research and review firm Clutch. While it’s not surprising...

8 Vital Tips to Optimize Websites for Voice Search

8 Vital Tips to Optimize Websites for Voice Search As voice recognition technology has achieved greater accuracy, it’s become a more useful and popular search tool, especially on mobile devices. More people now conduct more online searches using voice commands – and get accurate search results. Voice search has...

4 Essential SEO Lessons for PR Professionals

4 Essential SEO Lessons for PR Professionals Compelling content is critical for attracting website traffic and promoting the brand’s message. But even the best content goes ignored if search engines don’t know about it. While great content attracts audiences and raises awareness, technical SEO helps...