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4 Essential SEO Lessons for PR Professionals

4 Essential SEO Lessons for PR Professionals Compelling content is critical for attracting website traffic and promoting the brand’s message. But even the best content goes ignored if search engines don’t know about it. While great content attracts audiences and raises awareness, technical SEO helps...

8 Sure Ways to Optimize Your Website for Voice Search

Voice search has become one of the most important current digital marketing trends as more people use voice search on mobile phones and as Amazon Alexa, Google Home and other smart assistants gain popularity. Use of virtual assistants will grow 23 percent this year...