by William Comcowich | Apr 6, 2016 | Video Marketing
Video marketing campaigns are proliferating. Most companies plan to either initiate or increase video marketing in 2016 as video continues to produce enhanced marketing results and return on investment. However, many businesses struggle to produce and promote...
by ssoundararajan | Mar 31, 2016 | Video Marketing
By Sivakumar Soundararajan If you’re not using video to market your brand’s products or services, you’re missing a huge opportunity. Generic content can build rapport with search engines while producing something of great worth for digital audiences, but video is...
by William Comcowich | Aug 26, 2015 | Video Marketing
Creating an online video that goes viral is a marketing and public relations dream. What’s the secret to some videos getting shared so much? Entertain Here’s the primary secret: Entertainment. Even educational videos must entertain to be successful. Online videos...
by William Comcowich | Aug 24, 2015 | Video Marketing
Tech and marketing pundits have predicted for years that interactive video would become prevalent. It now seems its moment has finally arrived. The exponential growth of online video, increasing broadband capacity, and consumers’ growing preference for control over...
by William Comcowich | Aug 18, 2015 | Video Marketing
Facebook is challenging YouTube as the king of online video. Facebook has been emphasizing video, widely seen as the future of digital marketing, and has reached 4 billion video views per day, up from 3 billion in April. Well, Facebook claims 4 billion views per day....
by William Comcowich | Jun 24, 2015 | Video Marketing
Online video has emerged as a powerful tool for marketing, PR and consumer education (exceeded only by its entertainment value in portraying amusing cats). As the amount of online video grows exponentially, the popularity of video becomes both an opportunity...
