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5 Ways to Get More Customer Reviews and Prove Brand Authority

by Gaurav Belani | Apr 30, 2020 | Guest Post

5 Ways to Get More Customer Reviews and Prove Brand Authority If you’re operating an e-commerce platform or working in PR or marketing, you probably know how crucial it is to acquire your customers’ feedback on your products and services. Almost 95% of customers read reviews before they make an online purchase, according...

How Marketers Can Play the Online Gaming Boom

by William Comcowich | Apr 29, 2020 | Digital Marketing

Online gaming usage increased 115% in the US due to Covid-19, a recent study from Verizon shows. In addition, Twitter reports a 71% increase in conversation volume about gaming worldwide and a 38% increase in unique authors on the topic from the first to second half...

6 Ways PR Can Improve SEO during the COVID-19 Epidemic

by William Comcowich | Apr 28, 2020 | SEO

6 Ways PR Can Improve SEO during the COVID-19 Epidemic PR and marketing personnel face reduced budgets due to an economy sickened by the coronavirus epidemic. Many believe search engine optimization (SEO) provides a cost-effective option to improve search rankings and increase website traffic. More than two-thirds of...

Disinfectant Brands Credited for Swift PR Response to Coronavirus Claims

by Michael Kling | Apr 27, 2020 | Public Relations

Disinfectant Brands Credited for Swift PR Response to Coronavirus Claims Lysol and Clorox were applauded for their quick PR actions following President Trump’s suggestion to inject disinfectants into patients to treat COVID-19. At a press briefing last week, Trump proposed that an injection of disinfectant into the body could kill...

Steak-Umm Shows How Brands can Combat COVID-19 Misinformation

by Michael Kling | Apr 27, 2020 | Fake News

Steak-Umm Shows How Brands can Combat COVID-19 Misinformation Brands often assume different tones on social media. Some try to be comedians. Some take a formal tone. Some try to seem hip to relate to young customers. Many simply broadcast their latest deals, products and advertisements. Steak-Umm is doing something entirely...
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