by Michael Kling | Apr 23, 2020 | Internal Communications
Internal communications professionals are working hard to keep employees informed about the COVID-19 crisis, a new survey shows. More than half of communication executives said employee engagement (63%) and collaboration (58%) have increased at their companies since...
by Michael Kling | Apr 23, 2020 | Marketing
Coronavirus lockdowns have almost completely shut down long-distance vacations, hotels and travel destinations. It’s not clear how soon they’ll reopen. You might think the travel and hospitality industry is in a hopeless situation and that PR and marketing...
by William Comcowich | Apr 22, 2020 | Public Relations
As we all continue to struggle with COVID-19, authentic corporate empathy has appeared as never before. Many corporations are performing truly generous acts of social responsibility and kindness. Empathetic commercials abound on TV. That same corporate empathy can and...
by William Comcowich | Apr 21, 2020 | Cause Marketing
A new generation of activists, driven by the lack of trust in political institutions, will become increasingly influential in the coming years, according to USC Annenberg’s 2020 Global Communication Report. The new activists employ modern public relations tools to...
by William Comcowich | Apr 20, 2020 | Business
Freelancers in PR and marketing face some of the most difficult financial times ever due to the COV1D-19 epidemic. Businesses worried about their own survival have slashed their freelance budgets. In addition, former full-time employees are entering the freelance...
