by William Comcowich | Jun 23, 2017 | Fake News
We’re stuck with fake news stories. The flood of fake news has become a niche industry. Despite efforts to counter the problem, online articles designed to look like news yet are completely and intentionally made up remain as prevalent as ever. Most journalists...
by William Comcowich | Jun 22, 2017 | Public Relations
Public relations professionals believe the White House communications team is impacting the public perception of their profession – and not for the better, a new survey reveals. Most PR practitioners believe that Counselor Kellyanne Conway, Press Secretary Sean Spicer...
by William Comcowich | Jun 22, 2017 | Digital Marketing
Businesses will face severe penalties for violating the General Data Protection Regulation (GDPR). The European Union’s impending regulation strengthens data protection and privacy of EU citizens and companies that market products to them. The law impacts...
by William Comcowich | Jun 20, 2017 | Marketing
Voice search accounts for more than 20 percent of mobile searches, but most marketers (66%) participating in a BrightEdge survey have no plans to prepare for voice search. Almost a third of marketers (31 percent) believe voice search is the “next big thing.” Just...
by William Comcowich | Jun 19, 2017 | Podcasts
Podcasters, advertisers and marketers will gain more data and greater insight about listeners in Apple’s new podcast analytics. Apple’s podcast app is the most common venue for listening to the online audio programs. An upcoming version of the app will...
