by William Comcowich | May 15, 2015 | Public Relations
You’ve probably heard many speakers give a long list of accomplishments, praise practically everyone they knew, and talk far too long. No doubt, you went into a day dream and forgot everything the speaker said, even if you had listened. The responsibility to write...
by William Comcowich | May 14, 2015 | Online Reputation Management
Online reviews have a major effect on buying decisions. There’s just no doubt about that. That’s why businesses strive to promote positive comments and monitor comment boards in order to quickly respond to negative reviews. Some businesses have tried to prevent...
by William Comcowich | May 14, 2015 | Video Marketing
YouTube has reigned as king of online video for nearly a decade. If you wanted to distribute a video, you uploaded it to YouTube. Conversely, when you wanted to send a message to friends and family, you opened Facebook. Nowadays, that’s changed. Video isn’t...
by William Comcowich | May 14, 2015 | Video Marketing
Successful channels on YouTube attain subscriber lists that number in the hundreds of thousands or even millions – more than average viewers of some cable TV shows. For instance, a father and son’s YouTube channel has attracted 1.3 million subscribers. Jared, a...
by William Comcowich | May 13, 2015 | Social Media Monitoring
Measuring PR activities in both news and social media is imperative to prove PR’s value and to identify successful strategies – but comprehensive media monitoring and measurement can do quite a lot more than that for PR and corporate reputation management. If...
