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The question of if and when companies should take a stand on a controversial political or social issue is itself a controversial issue in public relations and reputation management. Some experts say corporations that take a stand on an issue risk alienating many...
The expansion of Facebook’s section for local news and discussions could offer substantial benefits for local publishers as well as public relations and marketing professionals with local angles to promote. Facebook first started testing its “Today...
Distribution of fake news and misinformation continues on Twitter, despite the network’s assertion that combatting fake news reports is among its highest priorities. Most of the bot accounts and fake news sites that spread fake news before the 2016 election...
The just-released B2B Content Marketing 2019: Benchmarks, Budgets and Trends report from MarketingProfs and the Content Marketing Institute offers a wealth of statistics and insights. Understanding industry trends and best practices of leading B2B content marketers...
Elon Musk is out as chairman of Tesla Motors and $20 million poorer, courtesy of the Securities and Exchange Commission. Musk can blame his Twitter habit rather than the financial regulator. As part of the settlement between the SEC, Musk and Tesla, Musk will step...
