by William Comcowich | Jul 2, 2019 | LinkedIn
While marketing and PR specialists recognize LinkedIn as the premier B2B social media network, few spend substantial time networking on the platform. More often than not, they treat LinkedIn as an online Rolodex and resume posting service. They tend to spend more time...
by William Comcowich | Jun 3, 2019 | LinkedIn
LinkedIn is turning to outside help to improve its video measurement. The network is integrating its advertising campaign manager with Moat Analytics, a third-party analytics and measurement platform. With the integration, LinkedIn advertisers can now validate their...
by William Comcowich | Feb 13, 2019 | LinkedIn
LinkedIn is joining the live video crowd. Its new “LinkedIn Live” will allow members to share live video from conferences, product announcements, Q&A sessions, earnings calls, graduation and awards ceremonies and other events. LinkedIn launched the...
by William Comcowich | Nov 16, 2018 | LinkedIn
LinkedIn says it has improved its Company Pages and rebuilt the Pages “from the ground up.” While the changes may not be earth shattering, the network for business professionals has introduced new tools and enhancements that PR and marketing professionals...
by William Comcowich | Aug 28, 2018 | LinkedIn
LinkedIn users – and especially group moderators – are abuzz about imminent changes to the network’s forums. LinkedIn will overhaul its groups and begin introducing changes at the end of the month. LinkedIn will roll Groups, now a stand-alone app, into its main...
by Michael Kling | Aug 20, 2018 | LinkedIn
While marketing and PR specialists recognize LinkedIn as the premier B2B social media network, few spend substantial time networking on the platform. More often than not, they treat Linked in as online rolodex and resume posting service. They tend to spend more time...
