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WHERE network IN (301989888,306184192,308281344,309329920,309592064,309657600,309673984,309678080,309679104,309679360,309679424,309679432,309679433)
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ORDER BY status DESC
New guidelines from the Federal Trade Commission (FTC) provide clarity to influencer marketing disclosure practices. The FTC’s Disclosures 101 for Social Media Influencers detail when and how influencers should reveal any “material connection” to brands when endorsing...
It may be tempting to bundle celebrities like Kim Kardashian, Justin Bieber and Taylor Swift in the same category as lesser-known social media influencers. But the two groups are different, even if both have plenty of followers Celebrity endorsements and...
PR and marketing agencies and other businesses that buy or sell fake followers would be well-advised to re-evaluate that strategy following a landmark Federal Trade Commission settlement. The FTC reached a $2.5 million settlement with a company selling fake social...
Many consider TikTok the up and coming social media network. The app features 15-second, looping videos, often teens dancing or performing short skits to music. It has been the most downloaded app on the Apple App Store and now boasts more than 500 million users. Some...
Airbnb has become a household name mainly through its PR and marketing practices. Its core service, online reservations for short-term rentals, isn’t unique. Others, such as VBO.com, HomeAway and even Craigslist, post short-term rentals. Instead, Airbnb become top of...
