by William Comcowich | Feb 3, 2020 | Facebook
Unpaid marketing, also called organic marketing, on Facebook is effectively dead, asserts new research from Trust Insights. After examining 2,316 brand pages and 6,034,384 organic Facebook posts, it found that the median amount of engagement was 0.0215%. In other...
by William Comcowich | Jan 31, 2020 | Social Media Marketing
Vine, a defunct but once-popular video app, is back with a new face. Dom Hofman, a Vine co-founder, has launched Byte, an app that’s similar to Vine. Launched just last week, Byte quickly became one of the most downloaded apps, probably due to Hofman’s association...
by Michael Kling | Jan 28, 2020 | Instagram
Instagram has introduced a new feature designed to help brands promote user-generated content and boost the popularity of its Stories format. The @ symbol appears if your account has current mentions in other users’ public Stories. The new feature displays the total...
by William Comcowich | Dec 5, 2019 | Public Relations
Public relations and marketing people spend much time searching for email addresses and other contact information. Finding email addresses – ones that don’t bounce back – and phone numbers is a mundane yet vital step to building relationships with bloggers,...
by Amir Shahzeidi | Nov 20, 2019 | Guest Post
Credibility matters. It’s one of the most important factors that influence buyer decisions. But how do you establish or strengthen your brand’s credibility? And is it possible to do so using video marketing? In this blog post, I’ll answer both questions. I’ll also...
