by William Comcowich | Mar 8, 2018 | Business
The ability to “see forward” separates the most admired executives — including executives in PR — from their peers. Business leaders with that much-admired ability can envision how emerging trends will impact their organization and articulate...
by William Comcowich | Mar 6, 2018 | Snapchat
Snapchat remains popular among young people, new research reveals. In fact, it may pose a long-term challenge to Facebook’s dominance. According to the Pew Research Center, 78 percent of 18- to 24-year-olds use Snapchat, and many (71 percent) visit the platform...
by William Comcowich | Mar 5, 2018 | Public Relations
Many large corporations terminated relationships with the National Rifle Association (NRA) following the Parkland, FL, high school shooting that left 17 people dead. Most companies, such as MetLife, Delta, United Airlines, Avis Budget Group, Hertz, Alamo, and...
by William Comcowich | Mar 2, 2018 | Snapchat
Almost everyone hates the new Shapchat redesign. Snapchat hoped the look would be easier to understand, especially for new users. The new look separates communications from friends and professionally produced content. A new Discover feed on the right side of the app...
by William Comcowich | Mar 2, 2018 | Nonprofits
Facebook’s decision late last year to remove fees for nonprofit organizations that conduct fundraising on the social media platform may cause nonprofits to take a new look at Facebook as a fundraising tool. Given that Facebook remains the largest social media...
