by William Comcowich | Apr 10, 2017 | Blogging
Many bloggers and marketers praise Medium as an excellent digital publishing platform option. They admire its easy-to-use editing tools, clean aesthetics, and potential to attract readers. Some say they obtain more readers on Medium than their own blogs that must rely...
by William Comcowich | Apr 10, 2017 | Journalism
More publishers believe the local and regional newspaper industry is recovering, thanks to new technologies and digital strategies. According to the 2017 HubCiti Publishers’ Confidence & Technology Report, 42.2 percent of publishers surveyed believe that the...
by William Comcowich | Apr 7, 2017 | Storytelling
Artificial intelligence cannot write stories and computer programs show no signs of taking over PR’s job of crafting brand stories any time soon. But AI and computer software may be able to help PR and marketing improve their storytelling capabilities and develop...
by William Comcowich | Apr 6, 2017 | Media Monitoring
Realizing the potentially substantial benefits of media monitoring, more law firms are monitoring online news and social media. Comprehensive media monitoring that identifies media mentions of their firms, attorneys, clients, specific court cases and new legislation...
by William Comcowich | Apr 5, 2017 | Twitter
PR and marketing dedicate considerable time and effort to growing Twitter followers for their brands, but many of those followers are likely fake bot accounts. Fake Twitter accounts are used to inflate follower numbers, send spam and boost interest in trending topics....
