by William Comcowich | Sep 7, 2016 | Social Media Monitoring
More companies monitor social media for mentions of their corporate names, products and other keywords. Many companies in a range of industries, especially the early adopters, have enjoyed significant benefits. Here are three examples of companies that have benefited...
by William Comcowich | Sep 7, 2016 | Data Analytics
Data visualization has become increasingly important for communicating in the digital age. Charts and graphs can communicate data more clearly and effectively than text or rows and columns on spreadsheets. Visuals help audiences understand numbers faster and better....
by William Comcowich | Sep 6, 2016 | Marketing
Marketers are beginning to prepare email campaigns for the all-important holiday shopping season. “While it may be difficult to turn our attention away from summer vacations, now is the perfect time to start planning for the holiday season,” states the Q2 2016 Email...
by William Comcowich | Sep 6, 2016 | Social Media
The growing dominance of social media as a news source represents a superb opportunity for public relations professionals. Placing and promoting news stories on social media has rapidly become a must-have media relations strategy. Social media has surpassed television...
by William Comcowich | Sep 6, 2016 | Social Media
Companies and not-for-profits often neglect one of their most powerful PR and marketing tools: their own employees. In employee advocacy, businesses encourage employees to use their personal social networks to share the organization’s mission and messages....
