by William Comcowich | Apr 29, 2020 | Digital Marketing
Online gaming usage increased 115% in the US due to Covid-19, a recent study from Verizon shows. In addition, Twitter reports a 71% increase in conversation volume about gaming worldwide and a 38% increase in unique authors on the topic from the first to second half...
by William Comcowich | Apr 28, 2020 | SEO
PR and marketing personnel face reduced budgets due to an economy sickened by the coronavirus epidemic. Many believe search engine optimization (SEO) provides a cost-effective option to improve search rankings and increase website traffic. More than two-thirds of...
by Michael Kling | Apr 27, 2020 | Public Relations
Lysol and Clorox were applauded for their quick PR actions following President Trump’s suggestion to inject disinfectants into patients to treat COVID-19. At a press briefing last week, Trump proposed that an injection of disinfectant into the body could kill...
by Michael Kling | Apr 27, 2020 | Fake News
Brands often assume different tones on social media. Some try to be comedians. Some take a formal tone. Some try to seem hip to relate to young customers. Many simply broadcast their latest deals, products and advertisements. Steak-Umm is doing something entirely...
by Michael Kling | Apr 23, 2020 | Marketing
Coronavirus lockdowns have almost completely shut down long-distance vacations, hotels and travel destinations. It’s not clear how soon they’ll reopen. You might think the travel and hospitality industry is in a hopeless situation and that PR and marketing...
