by William Comcowich | Feb 22, 2019 | Video
As videos become more popular, companies are investing more in video production and promoting their videos. Organizations no longer need large production studios, expensive equipment or teams of specialists to produce videos. Most firms can afford entry-level...
by William Comcowich | Feb 21, 2019 | Public Relations
The cannabis industry is smoking hot. To date, 33 states have legalized cannabis for medical use and 10 for recreational use. Cannabis start-ups are spreading like weeds. (Ok, that’s enough with the puns!) Venture capital is jumping into the sector and start-ups are...
by William Comcowich | Feb 19, 2019 | Video Marketing
Some experts recommend that marketers keep a close eye on Twitch, a video streaming platform owned by Amazon. Video gamers use Twitch to stream themselves playing games and watch others play. The platform also doubles as a social media site. Viewers offer comments on...
by William Comcowich | Feb 18, 2019 | Instagram
Financial publications might not seem like prime candidates for large Instagram audiences, but Bloomberg offers a case study for how financial services companies can gain recognition on the network. Bloomberg’s @bloombergbusiness account now has more than 700,000...
by William Comcowich | Feb 13, 2019 | LinkedIn
LinkedIn is joining the live video crowd. Its new “LinkedIn Live” will allow members to share live video from conferences, product announcements, Q&A sessions, earnings calls, graduation and awards ceremonies and other events. LinkedIn launched the...