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Data Breaches Spike: How Communications Teams Can Respond

by William Comcowich | Dec 17, 2020 | Crisis Management

Data Breaches Spike: How Communications Teams Can Respond The recent data security breaches of multiple federal agencies highlight the ongoing threat of cyber attacks and breaches. Hackers with suspected ties to Russia gained access to government systems through third-party vendor SolarWinds. Up to 18,000 SolarWinds...

737 Max Flies Again – Will Boeing’s Reputation Follow?

by Michael Kling | Dec 8, 2020 | Crisis Management

737 Max Flies Again – Will Boeing’s Reputation Follow? The Federal Aviation Administration (FAA) has cleared the Boeing 737 Max to fly again, but can Boeing’s reputation soar again? Boeing’s reputation crashed when a 737 Max jet crashed in Indonesia in late 2018, killing all aboard, then another 737 Max aircraft...

Presidential Election Presents PR Dilemma for Brands

by William Comcowich | Nov 12, 2020 | Public Relations

Presidential Election Presents PR Dilemma for Brands This year’s divided electorate and disputed election results present a PR dilemma to brands over what’s usually a routine affair. Should companies and corporate leadership congratulate Joe Biden and running mate Kamala Harris for their election victory?...

Should PR Pros Pay-to-Play for Media Placements in the New Media Ecosystem?

by Michael Kling | Nov 11, 2020 | Public Relations

Should PR Pros Pay-to-Play for Media Placements in the New Media Ecosystem? PR pros may increasingly encounter pay-to-play offers: A publication offers a favorable media mention in return for payment. In the past, a wall divided editorial and advertising departments, much like the church vs. state division. Not so much anymore. The media...

Instagram Takes Steps to Crack Down on “Hidden Advertising”

by Michael Kling | Nov 2, 2020 | Influencer Marketing

Instagram Takes Steps to Crack Down on “Hidden Advertising” Instagram has promised to crack down on influencers who don’t reveal when they’re paid to promote products, following a government investigation in the UK. While a UK government investigation prompted the action, Instagram’s updates may soon apply to...
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