by Arthur Solomon | Dec 22, 2020 | Guest Post
There have been a bevy of major PR blunders in 2020, some of them carryovers from previous years, like Boeing and Wells Fargo. There have also been new minor ones, like Major League Baseball’s sign stealing scandal. The Biggest Blunder Trophy, if there was one, goes...
by Arthur Solomon | Dec 10, 2020 | Public Relations
This is the third year since I inaugurated the “Things That Really Matter Awards, for Good Guys Who Did Things to Benefit Society.” (Before the political correctness police and feminists jump all over me, a Merriam-Webster definition of “guy” is, “person — used in...
by Arthur Solomon | Sep 30, 2020 | Guest Post
For as long as there has been public relations, PR people have attempted to hide or recast facts of clients’ troubles; government investigators and investigative journalists try to seek the truth. Most often the truth eventually emerges, resulting in a major PR...
by Arthur Solomon | Aug 25, 2020 | Guest Post
On August 23, the South China Morning Post ran a story quoting LeBron James, basketball star of the LA Lakers, commentating about President Trump’s call for a boycott of Goodyear because the company banned workers from wearing MAGA hats. Part of Le Bron’s statement...
by Arthur Solomon | Jul 6, 2020 | Guest Post
There is no consensus among PR crises specialists about how a company should react during a PR disaster. Neither is there consensus on who should be the lead person that meets the press. The first four questions clients always asked me when they’re in a PR...
