by Arthur Solomon | Jun 24, 2019 | Guest Post
During my PR career, some of my clients have experienced PR crises nationally and also internationally. Despite the PR tenets that by-the-book crises communication firms advocate, the one aspect of a crisis that most bothered clients was the daily negative news...
by Arthur Solomon | May 10, 2019 | Guest Post
Some time ago, the executive vice president of a PR firm wrote an article about qualities she looks for in a new hire. The list included traits that are valued in a PR person, like being a self starter, having good people skills, being motivated, being creative, and...
by Arthur Solomon | May 2, 2019 | Guest Post
Public relations professionals can learn many PR lessons by paying attention to the political scene. My first job in PR was with a political firm, where I worked on local, statewide and presidential campaigns. During my days on the campaign trails I learned a lot of...
by Arthur Solomon | Apr 30, 2019 | Crisis Communications
Already this year, there are multiple lessons from crisis public relations situations that I doubt are taught in communications schools or at in-house agency seminars. Many lessons should be taught but are not, because they differ from crisis communications norms...
by Arthur Solomon | Apr 23, 2019 | Guest Post
During her tenure as White House press secretary, Sarah Huckabee Sanders’ relationship with the media during her briefings has been less than cordial. She has been accused of berating reporters, dodging questions, giving incomplete answers, calling printed stories and...
