by Arthur Solomon | Mar 25, 2020 | Guest Post
The proper use of words by speakers has always had an important effect on the psyche of those they’re directed at – for good and for bad. The good in the U.S. is exemplified by Franklin D. Roosevelt’s reassuring fireside chats during the recession in the 1930s...
by Arthur Solomon | Mar 17, 2020 | Guest Post
Four pillars of American society are the arts, business, politics and sports. All have had recent major PR crises, but three of the quartets have failed PR Crises 101. Business, politics and sports were dragged screaming to admit their wrong doings by investigative...
by Arthur Solomon | Jan 27, 2020 | Public Relations
A formal education should be a requirement for anyone in PR, because it broadens one’s thinking, especially if they take liberal arts programs and minimize business courses. But there’s no education like actually “doing it,” as I did, tuition free, when I landed my...
by Arthur Solomon | Dec 27, 2019 | Guest Post
Few things are certain in life. But as surely as the sun rises and sets, PR blunders will occur. Below are some of what I consider the most important PR miscues of 2019. Two doozies that happened early in the year were shared by President Trump and Speaker of the...
by Arthur Solomon | Dec 11, 2019 | Guest Post
It’s that time of the year when media rehash what they believe are the biggest PR blunders of the year. As William Shakespeare wrote in Julius Caesar, “The evil that men do lives after them; the good is oft interred with their bones.” Last year, on this website I...
