by William Comcowich | Feb 27, 2017 | Facebook
Facebook’s new jobs feature has the potential to disrupt recruiting practices and seize a large chunk of LinkedIn’s revenue. It will also impact marketers who control the organization’s Facebook page. Facebook Business Pages can now post job openings in the News Feed...
by William Comcowich | Feb 23, 2017 | Public Relations
Let’s be honest: Writing in the corporate world is terrible. It’s full of poor grammar, verbose passages, incomprehensible wording and undefined acronyms. That bad writing destroys productivity as employees waste time trying to understand reports and misinterpret...
by William Comcowich | Feb 22, 2017 | Online Reputation Management
Consumers form opinions about a company based on how the business reacts during crises more than on what others say about the company. According to a new Weber Shandwick study, 85% of consumers form opinions about companies based on how they react during crises. How...
by William Comcowich | Feb 22, 2017 | Marketing
Amazon Echo and the intelligent assistant, Alexa, may be one the most significant recent developments in digital communications. Amazon Echo, a smart speaker developed by Amazon, connects to Alexa, billed as a voice-controlled personal assistant service. Through voice...
by William Comcowich | Feb 21, 2017 | Video Marketing
Virtual reality has been touted as the “Next Big Thing” and the marketing technology of the future. It may remain the technology of the future for quite some time. Virtual Reality isn’t ready for marketing yet, asserts Forrester Research in a new report....
