by Michael Kling | Oct 20, 2020 | Media Relations
White House doctor Sean Conley relayed information about President Donald Trump’s health to the media while he was under treatment for Covid-19. Observers say Conley’s public relations skills also need treatment. Paine Publishing named Conley its...
by Michael Kling | Oct 15, 2020 | Marketing
Local governments are discouraging trick-or-treating this Halloween due to fears of spreading Covid-19. Some parents may be unwilling to let their children walk door-to-door that night. It’s a frightening situation for confectionery producers; the holiday drives...
by Michael Kling | Oct 14, 2020 | Marketing
Covid-19 social distancing requirements have transformed text messaging into one of the most popular B2C communications channels. According to new research from Podium, 42% of consumers surveyed said they’re more interested in texting with local businesses now...
by Michael Kling | Oct 13, 2020 | Social Media Marketing
With the rise of social media, more communications executives and company leaders consider social media managers vital to their organizations. Despite the growth in social media management jobs, relatively little is known about its current role in corporate...
by Michael Kling | Oct 8, 2020 | Content Marketing
B2B content marketers proved resilient this year as they reacted deftly to impacts of Covid-19. They quickly implemented changes related to messaging, calendars and distribution, according to new B2B Content Marketing research from the Content Marketing Institute....
