by William Comcowich | May 20, 2015 | Facebook
					
										
					Facebook’s recently-announced Instant Articles may revolutionize publishing and change public relations along with it. Through Instant Articles, Facebook will host entire articles from media outlets on its own platform. Facebook boasts they’ll load up to ten times...				
					 
			
					
				
															
					
					 by tsmith | May 14, 2015 | Marketing
					
										
					  By Tamara Smith When it comes to marketing, online channels have been receiving all the buzz recently. No wonder social media is hot; we’re connected to the web 24/7. While online marketing has become a near obsession of many marketers, businesses can...				
					 
			
					
				
															
					
					 by William Comcowich | May 14, 2015 | Video Marketing
					
										
					  YouTube has reigned as king of online video for nearly a decade. If you wanted to distribute a video, you uploaded it to YouTube. Conversely, when you wanted to send a message to friends and family, you opened Facebook. Nowadays, that’s changed. Video isn’t...				
					 
			
					
				
															
					
					 by William Comcowich | May 12, 2015 | Social Media Marketing
					
										
					  What department should handle social media remains an unresolved question in corporate America. Marketing runs social media in many companies. Other organizations assign the function to public relations or perhaps customer service. Although marketing is a...				
					 
			
					
				
															
					
					 by mrivers | May 11, 2015 | Social Media Marketing
					
										
					By Monique Rivers In social media marketing, timing is vital. Remember that amazing Oreo joke sent during the Super Bowl blackout in 2013? One little cookie joke got 15,000 retweets and 20,000 likes on Facebook – all because it was perfectly contextualized and sent at...