by William Comcowich | May 7, 2015 | Instagram
Some media pundits believe Instagram, Facebook’s video service, has dried up the robust growth of Vine. Instagram now boasts 200 million monthly active users compared to Vine’s 40 million. According to Socialbakers, four times as many brands prefer Instagram...
by William Comcowich | May 6, 2015 | Business
Your heart starts pounding. Your palms are sweating, and your blood pressure is rising. You feel like you’re going into a war. That’s what happens when you’re about to deliver a presentation. The thought of speaking before a group can frighten even the bravest people....
by William Comcowich | Apr 30, 2015 | Video Marketing
With its inclusion in the major social media platforms, video has become increasingly important as a marketing and PR tool. In fact, it’s often described as the future of content marketing. Studies show that over half of companies include videos in their marketing...
by William Comcowich | Apr 28, 2015 | Facebook
Facebook’s latest changes to its news feed algorithm are having a huge impact on marketing efforts of brands. Facebook announced that its news feed will place greater priority on posts from users’ close friends. It will place less emphasis on posts on which...
by William Comcowich | Apr 28, 2015 | Marketing
The Apple Watch holds the potential to build more intimate connections between brands and consumers. Some even say the wearable device opens new era for marketing. The iPhone brought a new level of intimacy between consumers and their personal electronic...