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Michael Kling

Best Webinar Practices for 2020

Best Webinar Practices for 2020 Webinars have seen a gradual increase in popularity as a marketing tool. That popularity only increased with the spread of Covid-19 lockdowns and proliferation of digital events. The number of webinars hosted on the ON24 platform jumped by more than 330% in March and...

How PR Agencies Can Win More RFP Bids

How PR Agencies Can Win More RFP Bids While many PR agencies bemoan responding to requests for proposals (RFPs), submitting RFP responses can win new clients and generate significant revenue. PR and advertising agencies on average win the highest percentage of RFP bids (63%), followed by legal services...