by William Comcowich | Dec 13, 2017 | Twitter
Twitter’s decision to double its 140-character limit to 280 last month naturally prompted criticisms and opposition. Many Twitter users criticized and mocked the character increase, saying Twitter should have addressed serious issues like trolls and fake bot...
by William Comcowich | Dec 12, 2017 | Content Marketing
While video gains attention, marketers and PR may be neglecting audio content. People can listen to podcasts, music or audio books while they drive, walk, exercise and even work at their jobs. Podcast content is estimated to reach 67 million people and 8 billion hours...
by William Comcowich | Dec 6, 2017 | Marketing
Repeal of net neutrality could have a devastating impact on digital marketing. Under current net neutrality rules, internet service providers (ISPs) like AT&T, Comcast, Sprint, Time Warner and Verizon, must treat all internet traffic equally. Websites that...
by Arthur Solomon | Dec 4, 2017 | Guest Post
The best cold weather athletes will congregate between February 9-25 in PyeongChang, South Korea, for the XXIII Olympic Winter Games. And one thing is certain: As at the 1988 Summer Games in Seoul, the athletes and the world will be in for a treat. If any country can...
by William Comcowich | Nov 16, 2017 | Social Media
Many marketers use social media to promote their companies and products, improve customer service, and monitor sentiment toward their brands. But the potential benefits of social media extend across many departments. Improved employee recruiting is one the little...